You can hear it in his question; he is stalled out, frustrated, and does not know where to get started. He is in the same place as many, looking to Internet as sales salvation. Fortunately, it is easier to get started than you think…
While some marketers fantasize about reach, brand, and exposure, if you really want to know what defines business website success then you are in the right place. It's truth that bounce rate is important, number of visitors contributes, but your bottom line measure of business website success is summed up in two formulas:
Answering a listeners question about an Internet marketing program purchased, including how to recycle disappointing information products. Plus, learn a few new tricks to increase sales at your website.
As I see more business-to-business content in article directories I realize how little your webmasters know about marketing with articles. Not understanding article marketing can hurt website traffic instead of helping.