Are you burning valuable time with social media? Clients lately are asking about automating Tweets because they find so much of each day sucked into social media. Technology changes, but time challenges are still the same.
“I'm reading about Twitter automation tools that save me time with social media. What are your thoughts about social media automation?” — John
If you're asking about the kind of social media automation that saves selling professionals time, then I'm for it. But if you're talking about social media automation that broadcasts garbage, then I'm against it. Here's why.
“I'm hearing a lot about social media. I've dabbled, but just don't know if there is anything there for the business-to-business marketer. What do you think?
Social media is just another channel for communications with your prospect and buyers. If customers are there already, that's great, according to some observations may B2B customers are using social media.